Whitney Wolfe Lights the Path to Fun Dating with Bumble

Whitney Wolfe has one thing in mind for her Bumble app. She wants the people that utilize it to treat each other with kindness. This is an exact quote from the young entrepreneur that started in the dating app business with Tinder. That was her claim to fame, but it would only be an introductory stepping-stone to an even brighter future as the CEO and founder of Bumble.

This is the company that was designed by Whitney Wolfe after she decided to exit from Tinder. Her passion for dating apps is evidently what caused her to branch out and start another dating app company, but the thing that has made her successful is her ability to add a bit of innovation to what she was already familiar with.

“Whitney Wolfe describes Bumble, her delightfully vibrant dating app, more like a 2 p.m. spin class than a 2 a.m. dingy nightclub.”

From this perspective, some might say that Whitney Wolfe was simply carving out her own path to success by creating an app that was able to shake things up and make the dating app world fun. There are lots of dating apps out there, and people have just started to take the concept of online dating far too seriously. Everyone is looking for the perfect match, and they aren’t taking the time to really enjoy the journey of finding the right mate. Whitney Wolfe is trying to give people that chance to find someone that is going to meet their expectations, but she doesn’t want people to get so worked up about finding the perfect person instantly. That is why people can use the Bumble app to swipe away the ones that they no longer want to see messages from, but they can keep the messages and respond to those that they are interested in. This is a level of innovation that most dating apps are not able to provide to users.

Source: https://www.washingtonpost.com/news/the-switch/wp/2015/12/02/whitney-wolfe-founder-of-dating-app-bumble-has-had-quite-the-year-she-just-cant-discuss-parts-of-it/?utm_term=.e3a6795b7f43